With warm weather on the horizon, it’s time to start planning your next summer getaway and as a Brisbane based business, we think Queesland is as good as it gets. Here at Baiia we may be a little biased, but with sprawling white sandy beaches, tranquil rainforest retreats and a...

Our upcoming collection, Allure, was created with the intention to celebrate strength that comes from softness - the sheer power to change lives through vulnerability. To align with this, we’ve made a commitment to support women in need of a reminder of their importance, value and inherent worth. One of...

We’re doing things a little bit differently this year at Baiia. Our commitment to people and planet is an integral part of each and every step we make and what continually guides us through the choices we make as a team, and how we plan to partake in November festivities...

One of the biggest challenges that we have heard from our community of amazing mummas is how hard it can be to find wire-free, breastfeeding friendly swimwear. Swimwear that can accentuate your beautiful mum-curves and is diverse enough that it will continue to change as your body (and bust) does....

Along the azure Caribbean seas and warm sands, stands the captivating Tulum. A Baiia exclusive print thoughtfully designed in-house, here’s a closer look of how this unique take on animal print came together from concept to illustrations to the final artwork. THE CONCEPT Inspired by the lush tropical jungle and the...

Plastic Free July is upon us and now more than ever is the time to reflect on our global overconsumption with plastic, especially as a fashion label in the notoriously wasteful fashion and textile industry. Starting back in 2011, the Plastic Free July campaign is a key initiative from the...

Suitcase in hand, the Baiia creative team recently took to the balmy shores of Bali. Surrounded by the vibrant ocean and the sway of the banana palms, we centered ourselves with the wonders of nature all while working and connecting with each other. The perfect backdrop for our latest collection,...

What is World Ocean day?  World Ocean day is a day where people can unite and celebrate our oceans and the major role they play in our lives. The day is an opportunity to raise awareness of the benefits humans get from the ocean and our individual and collective duty...

Baiia is committed to lessening our impact on the planet through innovative designs that last beyond any fast fashion trends and utilise sustainable fabrics and practices. With longevity at the forefront, these unique styles allow wearers to go beyond their imagination with their endless combinations, complimenting your journey throughout the...

How you wash your clothes is not something that we dwell on too often, it’s muscle memory at this point for most of us, but did you know that things like how you dry your clothes or what detergent you use, can have a significant impact on the lifespan of...